Horsecore 2008 Guide

It started in rural Pennsylvania, where a farrier named Clay Hockensmith lost his shirt in the subprime collapse. Foreclosure notices stacked up like unlucky poker hands. One night, drunk on Yuengling and spite, Clay looked at his last remaining asset—a 17-hand Percheron draft horse named Dolly—and strapped a stolen Home Depot bucket to her flank.

Today, “horsecore 2008” is a ghost in the machine. A Reddit post here, a blurry YouTube video there (most taken down for “dangerous animal handling”). But every so often, on a back road in the Poconos, someone will see a faintly glowing lantern and hear the distant, slowed-down strum of a banjo through a Big Muff pedal. horsecore 2008

Clay got out of jail and tried to monetize—selling “Horsecore 2008” T-shirts with a galloping silhouetted horse wearing a gas mask. The hardliners accused him of selling out to “the hay industry.” A splinter group called burned his remaining hay supply. Then winter came. Horses got cold. People remembered they had jobs (sort of). By February 2009, the Horsecore forums were dead, replaced by arguments about whether Obama was going to seize everyone’s 401(k)s. It started in rural Pennsylvania, where a farrier

He rode Dolly into the town square of Honesdale at 2 a.m., screaming about fiat currency and the Federal Reserve. The police tried to box him in, but Dolly kicked a Crown Vic’s headlight into the next century. Clay was arrested, but not before a freelance photographer for Vice got the shot: a bearded man in Carhartt, holding a hay hook in one hand and a foreclosure notice in the other, tears frozen on his cheeks in the flash. Today, “horsecore 2008” is a ghost in the machine

The peak was —a supposed “rally” in October, just before the Lehman collapse. Two hundred people on horseback (and a few on stolen golf carts) rode through the outskirts of Scranton, carrying torches made of rolled-up subprime mortgage contracts. A local news helicopter caught the image: a sea of lanterns bobbing over a dark field, horses’ eyes glowing red in the infrared. The anchor called it a “cult.” The participants called it a “liquidity event.”